Virginia Romo Illustration
Virginia-Romo-Illustration-fw14-1.jpg

news

This is the blog where Virginia Romo posts her latest illustrations, projects and impressions.

Merchandising illustration for L'Oréal

Fashion-illustration-live-sketch-event-Virginia-Romo-LOreal-Dreamball-2018-3

As I told you here recently I was drawing live for L'Oréal during the past Dreamball. Today I'm telling you about the company I had that night: My own drawing enlarged to more than two metres high.

Fashion-illustration-live-sketch-event-Virginia-Romo-LOreal-Dreamball-2018-7.jpg

Above these lines you see the original, a watercolour of the iconic Color Riche Matte. L'Oréal not only used it that night to decorate the place where I was drawing their guests, but also used for other merchandising purposes of the evening. Like this card:

Virginia-Romo-Merchandising-Illustration-for-Loreal-7.jpg

Or these other banners that were spread all over the venue. As here below, in this room for the patients who were DKMS Life ambassadors and their make-up artists.

Virginia-Romo-Merchandising-Illustration-for-Loreal-5.jpg

As you can see I could not contain myself and had to take a photo of myself with each of my huge lipsticks.